This is one of the best billboard I have seen this year.. and this is one of the top quality of advertising idea of 2013.
Orphea4D is an insect spray to promote this new outdoor insect spray company has done super fantastic billboard ad with an agency publicis.
Insect Killing Billboard
Creative Effort from advertising agency put portion of spray on billboard in one of the busiest street of Milan. Over a period of the day sticky spray trap captured thousands of real insects.. for more detail just watch this video.
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